We open this round of interviews for the week dedicated to gender equality and being a woman with Erika Farag, our Sales Account, who has been with the company for just over a year, but who has very clear ideas about feeling like a woman and the goals to be achieved socially.
Verdiana (Interviewer): What do you deal with in your day at BinHexS? What are the biggest challenges in your role?
Erika: “I am Sales Account, so I am in charge of managing offers towards Customers, producing contracts and prices, as well as of course pampering the customer in the best way and as much as possible, balancing their expectations with the business needs of BinHexS. The biggest challenges are dealing with so many different people and stakeholders: since the beginning of my experience here, I have always been actively involved in continuous comparisons. Definitely another major challenge is achieving goals.”
V: What are your professional goals?
E: “My goals are definitely to acquire new skills, especially to grow commercially, and, in the future, to be able to play a more prominent role and consolidate my client base and expand it.”
V: What are your greatest passions instead?
E: “Definitely fashion, but not in the sense of following trends, as much as styling, that is, expressing with clothing what I have inside and all the creativity in my head. I feel like a very creative person, and this is my way of venting it. Another passion is food, in the sense of always discovering quaint, typical and local places based also on where I am. Music is also a big passion of mine, I listen to a lot of it and it goes according to the mood, this reflects my eclectic personality because I go from rap, to techno, to indie. Last passion is travel, I think it’s very important to travel to learn to be open-minded and free.”
V: How do you perceive the role of women in today’s society, and what do you think needs to be done to achieve gender equality in Italy?
E: “A world opens up here: although we women have managed to get to where we are today, that is, we have achieved a lot compared to even just the generations of our grandmothers, to this day I feel that there is still a lot to be done, because we live in a country where we still struggle to emerge, to find our place in society, also because when we achieve goals, we are always considered in reference to a male standard, so I think there is still a lot to be done. However, this is not only up to us women, but up to society as a whole, which is purely macho and needs to learn to see women as people, regardless of gender. We have to essentially make a social change, starting from the bottom, that is, from the education of children.”
V: If you want to add something…
E: “What I hope for the future, and what I would like to see accomplished, is to be able to see freedom recognized for women: the freedom to be themselves, the freedom to be fragile, but also to put on a mini skirt, without having to feel belittled or being judged as bad girls, the freedom to have a career and at the same time a family without being considered a defective mother or a woman not up to her economic role, also because in reverse this does not happen. Women must be free: we should be free to be ourselves and to have our place in the world, just as much as men.”
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